Pedro Jiménez

Visual Journalist - Infografía

Vocento - ABC · Diciembre 2021 · 2021

Vocento - ABC

Design, illustration, and editing of all visual elements for the topic 'Proximity, Trust, and Economic Boost: Why the Return of Business Travel is Important'. Client Buena energía, Vocento.

In the middle of the pandemic, this 'Buena energía' installment argued for the return of business travel as a driver of proximity, trust and economic momentum -- a message that needed to come across with visual optimism, not just data.

Design, illustration and editing of every visual element about why the return of business travel matters: proximity, trust and economic momentum.

I illustrated travel and professional-meeting scenes with a warm tone, using maps to reinforce the idea of connection between places and people.

NarrativaGráficosIlustraciónMapas

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